Check your boobs and pecs!

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It’s easy to shy away from sensitive topics such as breast cancer and to get overwhelmed with a lot of the scary statistics that are circulated. However, for Breast Cancer Awareness Month this October, we wanted to share some facts and useful resources to raise awareness of breast cancer without fearmongering.

How common is breast cancer in the UK?

  • 1 in 7 women will be affected by breast cancer in their lifetime
  • Around 400 men are diagnosed every year
  • Every year, 5,0000 women under 45 years of age are diagnosed with breast cancer
  • Approximately 62,000 people are diagnosed with breast cancer every year


Breast cancer awareness stats graphic

What are the risk factors?

There’s a lot of misinformation around risk factors of breast cancer. The truth is, not many people know exactly what causes breast cancers. Here is what we do know:


Even though women are more likely to get breast cancer than men, this does not mean that men can’t get breast cancer. Men also have some breast tissue in their chest and under their armpit, so it is important they get anything unusual checked out too.


Some people may carry the BRCA gene, which is a mutation in your cells. Having this gene means that your likelihood of developing breast cancer is 50-90% more likely than somebody without the gene. However, less than 10% of breast cancers are caused by inheriting and altered gene.

Lifestyle choices:

It’s estimated that 27% of breast cancer cases are preventable through lifestyle choices. Consuming an unhealthy diet, being overweight, drinking alcohol over the recommended guidelines, being physically inactive and smoking are all risk factors based on lifestyle choices.

Popular misconceptions: debunked

You may have heard a lot of fake news around risk factors and causes of breast cancers. Let’s debunk those myths. These things do NOT increase your risk of breast cancer:

  • Having breast implants
  • Keeping your mobile phone in your chest pocket of bra
  • Using deodorant
  • Wearing a non-supportive or wrong sized bra

Why should I check myself?

Getting to know your boobs or pecs could save your life graphic text

Although breast cancer is rare in younger people, it can still happen, as all genders have breast tissue, which develops at a young age. Around 12,000 people die from breast cancer every year in the UK, but if the disease is found early, it is very treatable.

In the UK, only women will be invited to routine breast screening from the age of 47-50 years old, which takes place every 3 years. For that reason, checking your boobs yourself is especially important for those who are not screened. Nearly 80% of young women diagnosed with breast cancer find their breast abnormality themselves.

How should I check myself?

You can check your boobs and pecs anywhere! Whether it’s laying down, in the shower, when looking in the mirror or when getting changed, knowing what is normal for you if the key to noticing any changes to your body. There is no one way to check yourself, but here are some helpful tips about what to check for:

  • Look for changes in the skin texture eg. puckering/dimpling
  • Look for swelling in your armpit or around your collar bone
  • Look for nipple discharge
  • Look for sudden changes in boob and pectoral size or shape
  • Look for nipple inversion and changes in direction
  • Look for a rash or crusting of the nipple or surround area
  • Feel for lumps and thickening
  • Feel for constant or unusual pain in your breast or armpit

How to check your boobs & pecs

References & Graphics: CoppaFeel, Cancer Research UK and Breast Cancer Now

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